shopping-&-fashion
European Fashion Brands Stretch Black Friday into a Month-Long Discount Period, Study
Black Friday in Europe is no longer a one-day flash sale. The 2025 season shows a clear shift toward longer discount periods and tighter promotional strategies. Most fashion brands are pacing themselves, not racing toward steep markdowns. They are spreading offers across weeks to keep shoppers active from late October through early December. However, the […]
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